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whip up hair hydration that lasts 5 days* with this hyaluronic acid infused moisture mask.
what is hydro rush intense moisture hair mask?
dry hair? it's time to take five. drench your strands with this squalane and hyaluronic acid infused moisture mask, clinically proven to leave hair hydrated for 5 straight days.
who it's for:
dry, textured, or coarse hair types 2a–4c
best for low porosity hair
why it's special:
whip up long-lasting hair hydration with this ultra-moisturizing mask. infused with hyaluronic acid, squalane, + coconut water, hydro rush intense moisture mask offers superior slip and detangles any 'do.
- clinical claims: leaves hair hydrated for 5 straight days*, 5x easier to comb*, and 5x more hydrated* after one use.
- calling all coarse, curly, + coily friends: this moisture mask was created for intensely dry, coarse, and low porosity strands that have trouble absorbing moisture.
- features a whipped texture: this rich treatment is whipped into a rich, luscious texture that has a silicone-free formula that allows nutrients to soak into your strands.
*clinically proven.
key Ingredients:
squalane: proven to help protect from dehydration and restore lipid barriers, squalane helps to prevent moisture loss while restoring hair's suppleness
hyaluronic acid: typically, a naturally found substance in skin, hyaluronic acid helps plump up dry hair by attracting in moisture from the air around you.
polyglutamic acid: this anionic amino acid known to promote moisture retention.
blue/green algae: provides essential fatty acids, amino acids, as well as vitamin a & beta-carotene.
sea buckthorn: one of the most potent natural ingredients on the planet, it is one of the few known plant sources of the fatty-acid Omega 7. The 'superfruit' is loaded with 15 times more vitamin C than an orange and 3 times more vitamin A than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp. even better, our sea buckthorn is sustainably sourced from Tibet!
full Ingredient List:
Water/Eau/Aqua, Cetearyl Alcohol, Cetyl Alcohol, Glycerin, Isopropyl Myristate, Behentrimonium Chloride*, Myristyl Alcohol, Polyester-37, Ethyl Macadamiate, Hyaluronic Acid, Polyglutamic Acid, Squalane, Butyrospermum Parkii (Shea/Karite) Butter, Brassica Campestris (Rapeseed/Colza) Seed Oil, Cocos Nucifera (Coconut/Nuix de Coco) Oil, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Sesamum Indicum (Sesame/Sésame) Seed Oil, Spirulina Platensis (Blue Green Algae /Algues Bleu-Verte) Extract, Cocos Nucifera (Coconut/Nuix de Coco) Water, Emblica Officinalis (Gooseberry/Groseille à Maquereau) Fruit Extract, Curcuma Longa (Turmeric) Root Extract, Isododecane, Cetrimonium Chloride*, Ethylhexylglycerin, Ethyl Canolate, Neopentyl Glycol Diheptanoate, Lauryl Alcohol, Panthenol, Tocopheryl Acetate, Tocopherol, Leuconostoc/Radish Root Ferment Filtrate, Guar Hydroxypropyltrimonium Chloride, Propanediol, Potassium Sorbate, Sodium Benzoate, Isopropyl Alcohol, Malic Acid, Citric Acid, Phenoxyethanol, Fragrance/Parfum, Hydroxycitronellal, Benzyl Benzoate, Limonene *antistatic agent/agent antistatique
How to Instructions:
- squeeze out excess water.
- apply mask mid-lengths to ends.
- comb through to disperse evenly.
- let sit for 5-10 minutes.
- fully rinse.
- use weekly.
Good to Know:
q: what is the difference between dream routine and hydro rush intense moisture mask?
a: dream routine is an overnight, no-rinse treatment that can be used on damp or dry hair. it has a serum-like texture that is great for all hair types experiencing dryness. hydro rush mask has a rich, whipped texture that should be used in the shower. it's ideal for ultra-dry, coarse, and textured hair types.
q: what's the difference between soulfood nourishing mask and hydro rush intense moisture mask?
a: soulfood nourishing mask is ideal for all hair types 1-4c and is great for nourishing, softening, and conditioning hair. hydro rush intense moisture mask is ideal for dry, coarse hair types 2a-4c and is great for intense, long-lasting hydration.
q: how long should you leave hydro rush intense moisture mask in before it gets washed out?
a: 5-10 minutes!
q: is hydro rush intense moisture mask silicone-free?
a: yes!
q: is hydro rush intense moisture mask safe for keratin, brazilian, or other chemically treated hair?
a: yes!
q: is hydro rush intense moisture mask color safe?
a: yes! this mask is suitable for color-treated hair.
what is big hit volumizing shampoo?
the pumps will need to be opened/unlocked prior to putting them in your liter-sized bottles -- these pumps have a tight lock on them (so that you can re-lock if needed for travel or storage, and be assured nothing will leak)!
- please hold the dip tube (straw like portion) in one hand, just below where the pump sticks out from under the threaded cap, and place your other hand on the top of the pump (that dispenses product).
- twist the hand on the top portion of the pump (where product dispenses) away from you, and the hand on the dip tube/just under the threaded portion of the lid towards you.
- caffeine: helps energize limp hair + promote sebum elimination.
- glycerin: adds + retains moisture into strands.
- sea buckthorn: our signature ingredient that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail ingredient for hair + scalp.
what is big hit volumizing conditioner?
the pumps will need to be opened/unlocked prior to putting them in your liter-sized bottles -- these pumps have a tight lock on them (so that you can re-lock if needed for travel or storage, and be assured nothing will leak)!
- please hold the dip tube (straw like portion) in one hand, just below where the pump sticks out from under the threaded cap, and place your other hand on the top of the pump (that dispenses product).
- twist the hand on the top portion of the pump (where product dispenses) away from you, and the hand on the dip tube/just under the threaded portion of the lid towards you.
what is mirrorball shampoo?
get shiny hair from every angle. this antioxidant-rich shampoo boosts brilliant shine by 45%* and removes 57%* pollution buildup that would otherwise block a shiny, healthy hair look.
who it's for:
fine-medium hair types 1–3c combating dullness
why it's special:
take a shine to lustrous locks. infused with grape leaf extract, raspberry extract, magnolia extract, and sea buckthorn, this shine-inducing shampoo offers lightweight moisture while boosting hair color vibrancy.
- boosts brilliant shine: your mane will be as bright as a mirrorball with 45%* more shine.
- removes 57%* of pollution buildup: that would otherwise block a shiny, healthy hair look.
- smooths + softens: lather up your locks with mirrorball for a softer, smoother, and shiny finish.
*clinically proven, when used with mirrorball conditioner.
key Ingredients:
- red wine + raspberry leaf extract: say goodbye to pollutants thanks to help from the active antioxidants in this protecting extract.
- grape leaf extract: derived from red vine leaves, this reviving extract is loaded with antioxidants known to help combat damage.
- magnolia + ginger root extract: helps dial up shine + hair vitality with natural antioxidants + photoprotective molecules.
- sea buckthorn - one of the most potent natural ingredients on the planet, it is one of the few known plant sources of the fatty-acid Omega 7. The superfruit is loaded with 15 times more vitamin C than an orange and 3 times more vitamin A than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp. even better, our sea buckthorn is sustainably sourced from Tibet!
full Ingredient List:
Water/Aqua/Eau, Sodium Cocoyl Isethionate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Glycerin, Cocamide MIPA, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Pentaclethra Macroloba Seed Oil, Rubus Idaeus (Red Raspberry/Framboise Rouge) Leaf Extract, Magnolia Officinalis (Magnolia) Bark Extract, Zingiber Officinale (Ginger/Gingembre) Root Extract, Vitis Vinifera (Grape/Raisin) Leaf Extract, Wine Extract, Lactobacillus Ferment, Caprylic/Capric Triglyceride, Glycol Distearate, Polyquaternium-7, Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Citric Acid, Propylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Sodium Chloride, Sodium Benzoate, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene, Tetramethyl Acetyloctahydronaphthalenes
How to Instructions:
- ideal for fine-medium hair types
- massage a quarter-sized amount of mirrorball shampoo through wet hair focusing on the roots. rinse.
- double cleanse. the first time to cleanse, and the second time to reap all the benefits this shampoo has to offer. fully rinse out.
- for best results, follow with mirrorball high shine + protect antioxidant conditioner (sold separately).
- use as part of your wash care routine.
the pumps will need to be opened/unlocked prior to putting them in your liter-sized bottles -- these pumps have a tight lock on them (so that you can re-lock if needed for travel or storage, and be assured nothing will leak)!
- please hold the dip tube (straw like portion) in one hand, just below where the pump sticks out from under the threaded cap, and place your other hand on the top of the pump (that dispenses product).
- twist the hand on the top portion of the pump (where product dispenses) away from you, and the hand on the dip tube/just under the threaded portion of the lid towards you.
good to know:
q: is the mirrorball high shine shampoo color safe?
a: yes! mirrorball shampoo is suitable for color-treated hair and helps protect color vibrancy.
q: is this safe for keratin, brazilian, or other chemically treated hair?
a: yes! mirrorball is suitable for keratin, brazilian, or other chemically treated hair.
q: is mirrorball shampoo cruelty-free?
a: yes, all amika products are cruelty free.
q: has vault color-lock shampoo and conditioner been discontinued?
a: yes, it has been discontinued. we know it’s hard when a fave goes away, but we wouldn’t do it unless we had an even better option for you. we’re ecstatic to welcome mirrorball high shine + protect antioxidant shampoo + conditioner. this dazzling duo still boosts color vibrancy, but with even more benefits. it boosts brilliant shine by 45%*, provides antioxidant-rich nourishment, + removes 57% of pollution buildup* that would otherwise block a shiny, healthy look.
q: how does protecting hair from pollution buildup increase shine?
a: pollution buildup can add a coating to your strands that can cause dullness.without the pollution buildup, your hair is left looking shiny and healthy.
q: what is the amika signature scent?
a: an intoxicating blend of warm vanilla, spicy sweet clover, and fresh citrus.
what is mirrorball high shine + protect antioxidant conditioner?
get shiny hair from every angle. this antioxidant-rich conditioner boosts brilliant shine by 45%* and removes 57%* pollution buildup that would otherwise block a shiny, healthy hair look.
who it's for:
fine-medium hair types 1–3c combating dullness
why it's special:
take a shine to lustrous locks. infused with grape leaf extract, raspberry extract, magnolia extract, and sea buckthorn, this shine-inducing conditioner offers lightweight moisture while boosting hair color vibrancy.
- boosts brilliant shine: your mane will be as bright as a mirrorball with 45%* more shine.
- removes 57%* of pollution buildup: that would otherwise block a shiny, healthy hair look.
- smooths + softens: lather up your locks with mirrorball for a softer, smoother, and shiny finish.
*clinically proven, when used with mirrorball shampoo.
key Ingredients:
- red wine + raspberry leaf extract: say goodbye to pollutants thanks to help from the active antioxidants in this protecting extract.
- grape leaf extract: derived from red vine leaves, this reviving extract is loaded with antioxidants known to help combat damage.
- magnolia + ginger root extract: helps dial up shine + hair vitality with natural antioxidants + photoprotective molecules.
- sea buckthorn - one of the most potent natural ingredients on the planet, it is one of the few known plant sources of the fatty-acid Omega 7. The superfruit is loaded with 15 times more vitamin C than an orange and 3 times more vitamin A than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp. even better, our sea buckthorn is sustainably sourced from Tibet!
full Ingredient List:
Water/Eau/Aqua, Cetearyl Alcohol, Isopropyl Palmitate, Behentrimonium Chloride, Neopentyl Glycol Diheptanoate, Silicone Quaternium-8, Dimethicone, Quaternium-91, Trideceth-10, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Pentaclethra Macroloba Seed Oil, Rubus Idaeus (Red Raspberry/Framboise Rouge) Leaf Extract, Magnolia Officinalis (Magnolia) Bark Extract, Zingiber Officinale (Ginger/Gingembre) Root Extract, Vitis Vinifera (Grape/Raisin) Leaf Extract, Wine Extract, Lactobacillus Ferment, Glycerin, Caprylic/Capric Triglyceride, Cocamide MIPA, Isododecane, Stearamidopropyl Dimethylamine, PPG-3 Benzyl Ether Myristate, PPG-1 Trideceth-6, Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, Tetrasodium Glutamate Diacetate, Citric Acid, Propylene Glycol, Isopropyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Sodium Hydroxide, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene
How to Instructions:
- ideal for fine-medium hair types
- squeeze excess water out of hair.
- apply on mid-lengths to ends. use comb to detangle and evenly disperse product.
the pumps will need to be opened/unlocked prior to putting them in your liter-sized bottles -- these pumps have a tight lock on them (so that you can re-lock if needed for travel or storage, and be assured nothing will leak)!
- please hold the dip tube (straw like portion) in one hand, just below where the pump sticks out from under the threaded cap, and place your other hand on the top of the pump (that dispenses product).
- twist the hand on the top portion of the pump (where product dispenses) away from you, and the hand on the dip tube/just under the threaded portion of the lid towards you.
leave-in cream weightlessly provides superior hydration and lightweight-conditioning, leaving hair supernaturally soft and smooth with brilliant shine
what is supernova moisture + shine cream?
why it's special
- butylene glycol – organic alcohol primarily used in skincare products as both a humectant and slip agent. helps to boost hair's moisture while providing a silky, smooth texture
- sodium cocoylamino acids – restores shine and smoothness to hair making it look and feel healthy again
- sea buckthorn oil – rich in vitamin c and a, antioxidants and healthy omega fatty acids, including the essential omega- 7
who it's for
how to use
- distribute throughout damp hair and style as usual.
- can also be used on dry hair to tame flyaways or refresh dry ends.
ingredients
key ingredients
- sodium cocoylamino acids – restores shine and smoothness to hair making it look and feel healthy again
- sea buckthorn- one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. omega 7 promotes elasticity and provides superior hydration making it the ultimate holy grail ingredient for hair and scalp.
full ingredients
sustainability
this silicone-free oil hydrates hair while instantly reducing frizz* + breakage*.
what is water sign hydrating hair oil?
hydrated hair is in your future. this silicone-free treatment oil instantly reduces frizz* and breakage*, while boosting shine and protecting against heat up to 450°f. remember, a little goes a long way! *clinically proven.
why it's special
infused with an 8-oil blend, squalane, and hyaluronic acid, this hair oil is your sign that hydrated hair is in your future.
- clinical claims: clinically proven to attract 2.7x more hydration, instantly reduce frizz by 69% for 24 hours, + results in 51% less breakage.
- concentrated formula: a little of this highly concentrated oil goes a long way, so we recommend starting with one to two drops and adding more if needed.
- silicone free: the silicone-free formula allows the nutrients to sink into strands without any barriers, while the oil seals all the super stuff into your hair for longer.
who it's for
dry, textured, or coarse hair types 2a–4c
key ingredients
- 8-oil blend - includes jojoba, coconut, + castor oils to lock in moisture.
- squalane - proven to help protect from dehydration and restore lipid barriers, squalane helps to prevent moisture loss while restoring hair's suppleness.
- hyaluronic acid - typically a naturally found substance in skin, hyaluronic acid helps plump up dry hair by attracting in moisture from the air around you.
- polyglutamic acid - known to promote moisture retention.
- spirulina extract - provides essential fatty acids, amino acids, as well as vitamin a and beta-carotene.
full ingredients
Prunus Amygdalus Dulcis (Sweet Almond/Amande Douce) Oil, Ricinus Communis (Castor) Seed Oil, Lauryl Laurate, Mangifera Indica (Mango/Mangue) Seed Butter, Argania Spinosa (Argan) Kernel Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Squalane, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Brassica Campestris (Rapeseed/Colza) Seed Oil, Sesamum Indicum (Sesame/Sésame) Seed Oil, Cocos Nucifera (Coconut/Nuix de Coco) Oil, Hydrogenated Castor Oil, Sodium Hyaluronate, Spirulina Platensis (Blue-Green Algae/Algues Bleu-Verte) Extract, Emblica Officinalis (Gooseberry/Groseille à Maquereau) Fruit Extract, Curcuma Longa (Turmeric) Root Extract, Oryza Sativa (Rice/Riz) Bran Extract, Rosmarinus Officinalis (Rosemary/Romarin) Leaf Extract, Helianthus Annuus (Sunflower/Tournesol) Extract, Glycerin, PEG-8 Caprylic/Capric Glycerides, Octyldodeceth-25, Water/Eau/Aqua, Cocos Nucifera (Coconut/Nuix de Coco) Water, Tocopherol, Tocopheryl Acetate, Phenoxyethanol, Potassium Sorbate, Propylene Glycol, Decylene Glycol, Citric Acid, Sodium Benzoate, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene, Citronellol, Coumarin, Linalool
how to use:
your hydrated hair destiny
- for fine to medium hair, use 1-2 pumps. for medium to thick hair, use 2-3 pumps. for thick or coarse hair, use 3-4 pumps. remember, a little goes a long way!
- drop oil into palms and rub hands together, coating both front and back to evenly disperse.
- run your fingers through damp or dry hair from mid-lengths to ends.
- for damaged and color-treated hair, apply to damp strands before heat styling to protect and reduce breakage.
- for braids, apply directly onto the scalp and throughout damp hair.
- apply more as needed.
- tame flyaways with any excess oil.
- too much too soon? apply perk up plus extended clean dry shampoo to absorb any excess oil.
go to bed with this overnight mask, resulting in hair that is 3x more hydrated by morning*.
what is dream routine overnight hydrating hair mask?
who it’s for
why it’s special
- it's called beauty sleep for a reason. infused with the ingredients of your dreams like hyaluronic acid, coconut water, blue algae, and sea buckthorn, this no-rinse, silicone-free overnight hair treatment mask intensely moisturizes strands.
- ultra-hydrating: dream routine boosts moisture for 72 hours* and results in hair that is 3x more hydrated by morning*.
- long-lasting benefits: reap the benefits of this overnight treatment mask for 4 washes*.
- no staining here: although dream routine is a no-rinse treatment mask, it doesn't stain your pillow so you can rest easy.
how to use
it's called beauty sleep for a reason...
- comb through hair.
- pump 1-4 times into hands depending on hair length and thickness.
- apply to dry or damp hair before bedtime.
- distribute from mid-lengths to ends.
- ready for your beauty sleep!
ingredients
key ingredients
- hyaluronic acid - typically, a naturally found substance in skin, hyaluronic acid helps plump up dry hair by attracting in moisture from the air around you.
- polyglutamic acid - known to promote moisture retention.
- bio-fermented coconut water - contains various electrolytes, monolaurin, lauric acid, and plant hormones to add natural hydration to hair.
- blue/green algae - provides essential fatty acids, amino acids, as well as vitamin a and beta-carotene.
- sea buckthorn - one of the most potent natural ingredients on the planet, it is one of the few known plant sources of the fatty-acid omega 7. the superfruit is loaded with 15 times more vitamin c than an orange and 3 times more vitamin a than a carrot, making it the ultimate holy grail ingredient for healthier hair and scalp. even better, our sea buckthorn is sustainably sourced from tibet!
full ingredients
say good night to damaged strands + improve signs of damage for 9x stronger hair by morning.*
*clinically proven with continued use.
what is midnight mender?
- all hair types, especially brittle hair that’s been damaged by heat, chemical, mechanical, or environmental stressors
- great for damaged, curly + coily hair prone to brittleness + breakage
- 9x stronger hair by morning*
- improves signs of damage*
- 89% less breakage by morning*
- strengthens hair + protects against future damage*
- improves the look + feel of damaged hair**
- seals split ends*
*clinically proven with continued use.
**based on a 2-week consumer study of 66 participants.
how to use:
- apply on damp or dry hair before bed.
- spread a pump into hands + distribute from mid-lengths to ends, lightly coating the hair. use more if needed.
- no need to rinse in the morning.
ingredients:
- fortifying technology: helps target + strengthen hair prone to breakage
- cuticle strengthening technology: bio-functional peptides + amino acids from carob trees help to strengthen + improve weak hair.
- sea buckthorn: our signature superfruit that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail for your hair + skin.
- vegan proteins: helps to reinforce damaged hair + improve shine.
channel your inner hairstylist with this shea butter infused, workable wax that provides high hold definition, resulting in a natural finish on wet or dry hair.
WHY IT’S SPECIAL
keep style on lock! this high hold wax has a buildable formula, and is a go-to when styling short hair, braids, or sleek ponies.
- workable high hold: on lock keeps styles in place, while still having a flexible-feeling consistency that makes it easy to work through hair.
- natural finish: infused with shea butter, this high hold wax leaves hair with a natural look and feel.
- creates versatile looks: this hair wax is great for many different styles! from short hair looks, braids, sleek ponies, or any type of up-do—it’ll keep them all on lock.
WHO IT’S FOR
all hair types 1–4c, ideal for shorter styles, braiding + sleek ponies
KEY INGREDIENTS
- shea butter: loaded with vitamins, minerals + five fatty acids to provide deep nourish
- sea buckthorn: superfruit loaded with vitamin c, vitamin a, and fatty acid omega 7 typically found in fish oil. and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
FULL INGREDIENTS
HOW TO USE:
GET A GRIP ON YOUR STYLE:
- for piecey waves, take a dime-sized amount into the palm of your hand and rub them together to warm and emulsify the wax. work through hair using your fingers for added definition.
- apply half a pinky fingernail-sized amount of wax to the tips of your fingers before braiding, for a smoother look free of flyaways.
- for a sleek pony, apply a dime-sized amount of wax onto the hairline and comb through with a dense brush to slick it back. secure with an elastic, then use any excess wax to tame flyaways.
OTHER HAIR HACKS:
- create clean partings -- run the wax along the part.
- natural waves: on damp hair, apply wax and loose braid it, let it air dry or diffuse it.
- on lock brings a softness to spikey pixies while keeping hold.
what is plus size perfect body mousse?
who it's for
why it's special
- provides instant fullness + lift - results in touchable body + bounce as soon as you work it through your damp strands.
- weightlessly hydrates - we made sure the airy texture is still hydrating, but never weighs you down.
- medium hold - for a voluminous look that stays-- sans any stiffness.
- heat protects up to 450°F
how to use:
amp up the volume:
- shake can before use.
- work a golf ball sized amount evenly through damp hair from roots to ends.
- style as usual.
ingredients:
key ingredients
- styling polymer (vp/acrylattes/lauryl methacrylate copolymer) - provides long-lasting movable, flexible hold and anti-humidity benefits.
- sea buckthorn - one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
full ingredients
a multi-tasking hair treatment that strengthens hair, reduces breakage + prevents future damage
what is the kure multi-task strength repair treatment?
a 60-second multi-tasking treatment formulated with fortifying technology + vegan proteins to strengthen hair + prevent future damage + breakage.*
who it's for
all hair types 1–4c experiencing damage + breakage
why it's special
multi-tasking‚ what like it is hard? this fast acting rinse-out treatment doubles as a leave-in to strengthen your strands and reduce breakage in a mere 60 seconds. multi-tasking has never been so easy.
- 2.4x stronger* hair with 58% less breakage.*
- safe for strands: clinically proven to be safe for color-treated hair.**
*clinically proven with continued use.
**clinically tested.
how to use
- fine hair types: after using the kure strength repair shampoo + conditioner, apply multi-task strength treatment from roots to ends. leave on for at least 1 minute + rinse.
- coarse hair types: after using the kure strength repair shampoo, apply multi-task strength treatment from roots to ends. leave on for at least 1 minute + rinse. follow with the kure strength repair conditioner.
- pro tip: for stronger results, can be used as a leave-in treatment.
- for best results, use 1-2x per week with the entire kure system.
ingredients
key ingredients
- fortifying technology: helps target + strengthen hair prone to breakage.
- plant butters: vitamin-rich mango butter, borage oil + shea butter.
- vegan proteins: helps to reinforce damaged hair + improve shine.
- sea buckthorn: our signature superfruit that’s loaded with vitamin C, A, fatty acid omega 7 + antioxidants making it the ultimate holy grail for your hair + skin.
full ingredients
a fresh trim in a bottle. this instant split-end seal cream softens, smooths + eliminates frizz.
what is the closer instant split-end seal cream?
who it's for
why it's special
- immediately seals 96% of split ends in just one use.*
- safe for strands: clinically proven to be safe for color-treated hair.**
how to use
- start by applying a dime-sized amount to damp or dry hair, mid lengths to ends, prior to any additional styling products. add more product as needed depending on hair density + length.
ingredienkey ingredients
full ingredients
all curls are welcome! instantly revives and moisturizes all waves, curls, and coils.
what is power hour curl refreshing spray?
who it's for
why it's special
- seals in moisture - spray your way to rehydrated curls, coils + waves.
- fights frizz - this refreshing mist fights to protect strands against frizz.
- provides definition + a soft hold - resulting in soft, touchable curls that are full of life + shine.
how to use
keep curls, coils, + waves lookin' fresh:
- spritz through dry hair to instantly refresh curls. scrunch hair upwards.
- to further boost body, tilt head forward and scrunch hair in an upward motion.
- use throughout the day whenever curls need moisture or revived shape.
- pro tip: use on wet, freshly washed hair prior, then layer on top of curl corps cream and curl corps gel. diffuse. you’ll have bounce and definition for days.
ingredients
key ingredients
- tapioca starch - helps provide definition and soft hold to curls.
- soybean extract - contains significant amounts of all the essential amino acids and is rich in protein, vitamins, and minerals to leave hair looking more moisturized.
- sea buckthorn- one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. omega 7 promotes elasticity and provides superior hydration making it the ultimate holy grail ingredient for hair and scalp.
full ingredients
sustainability
a curl defining, weather-protecting gel that boosts curls without the crunch.
what is curl corps enhancing gel?
who it's for
how to use
for bouncy, defined curls:
- work through damp, detangled hair from roots to ends.
- let air dry, or style as desired.
- pro tip: follow up your routine or mix with curl corps defining cream for extra curl power.
ingredients
key ingredients
- hydrolyzed wheat protein - adds body, strength and shape.
- oat peptide - extracted from oat kernel, forms a protective barrier on hair which locks in moisture to deliver shine and a silky feel
- sea buckthorn- one of the most potent natural ingredients on the planet, this "superfruit" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. omega 7 promotes elasticity and provides superior hydration making it the ultimate holy grail ingredient for hair and scalp.